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December 4, 2023

360Player Becomes Barça Academy Digital Platform Provider

The Swedish sports tech company 360Player has become  Barça Academy’s digital management platform provider from December 2023 until June 2027. This marks an important step forward for the Barça Academies project, the official soccer schools of FC Barcelona around the world, which will initiate this digitalization process to provide a better experience to all its players and families worldwide.

This new project will start with the implementation of the 360Player digital platform in three academies; Barça Escola Barcelona, Barça Academy PRO Miami, and Barça Academy PRO New York, with more than 3000 players and families using the platform. It will gradually expand to the international network of Academies and Camps. 

360Player will streamline communications and connect all executive and technical staff to enhance Barça Academy operations management, on and off the field, from a single platform, upgrading the experience it offers to its players and families. 

Mats Kraitsik CEO at 360Player:

"We are beyond excited to enter this long-term partnership with FC Barcelona and Barça Academy, which has been a fantastic global success and role model for many years.

This partnership aims to digitalize every part of the academy and bring more value to staff, coaches, players, and parents around the world. The 360Player platform is already used by clubs across all levels, and we are especially thrilled that this collaboration will push us and our platform even further."

360Player is a sports tech company with headquarters in Stockholm, Sweden.  The company is dedicated to empowering sports clubs with unprecedented efficiency and innovation. Through an all-in-one platform, 360Player enables operational excellence within all key areas such as payments and registrations, communication, athlete development, analytics and much more.

360Player can be found within clubs in over 30 countries, at all levels, across multiple sports.

For more info, visit

Founder and CEO Mats Kraitsik

See the press release on FC Barcelona’s newsroom: